Style / Grooming

Are you ready for a full Hermès beauty collection?

Hermès is set to take new heights in 2020 as the French luxury house prepares itself for the launch of the first ever Hermès makeup and skincare collection in year 2020.

Mar 25, 2019 | By L'Officiel Malaysia

Known for its luxury leather goods and fragrances, Hermès is set to take new heights in 2020 as the French luxury house prepares itself for the launch of the first ever Hermès makeup and skincare collection in year 2020.

Prior to this, Hermès has had minimal venture into the beauty world with the exception of a scented body balm and its signature line of fragrances.

Aiming to become a global beauty brand, Hermès will add skincare and makeup collections to its beauty portfolio and also plans to use plastic-free packaging in its effort to be an eco-friendly beauty label.

In an interview with Business of Fashion, Hermès chief executive Axel Dumas says, “It’s quite exciting: It’s a new activity, with all the risks that involve, so we will deploy it progressively, initially in our own stores mainly, in a limited distribution so that we can learn.”

 
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